Don Q

Don Q is a Puerto Rican rum, distilled, manufactured, bottled, and distributed by Destilería Serrallés from its corporate facility in Ponce, Puerto Rico. Don Q, "Puerto Rico's best-known rum", is the top-selling rum in Puerto Rico, where over 70% of the rum consumed in the United States is produced. The rum derives its name from Don Quixote, the protagonist in Miguel de Cervantes' classic Spanish novel. The rum is sold internationally, competing against Bacardi for market share. Available in the continental United States since June 2009, Don Q continues to outsell Bacardi in Puerto Rico. The Serrallés family migrated from Catalonia to Puerto Rico in the mid-1830s, and established a sugar cane plantation in the outskirts of Ponce. [citation needed] They were successful in harvesting and refining cane sugar and exporting it to the United States, the United Kingdom and France. The plantation became very prosperous, and virtually became a company town, with its own rail line, workers' housing, transportation fleet, commissary, and private—later public—airport . Most of these operations were eventually annexed to the municipality of Ponce, in whose lands the plantation is based.

Source: Wikipedia