Scotch Beef

Quality Meat Scotland (Scottish Gaelic: Feòil Càileachd na h-Alba) is an executive non-departmental public body of the Scottish Government. It promotes the red meat sector and markets the Protected Geographical Indication Scotch Beef and Scotch Lamb brands. It was set up in 1990 as the Scottish Quality Beef & Lamb Association to provide assurance to industry and consumers that animals produced for the food chain met certain standards. In 2000 it was renamed to Quality Meat Scotland and in 2008 it was established on a statutory basis replacing the Meat and Livestock Commission.

Source: Wikipedia