Kewpie
kewpie mayo, mayonnaise, キューピーマヨネーズ, マヨネーズ
Kewpie (キユーピー, kiyūpī)—often misspelled キューピー (kyūpī)—is a japanese brand of mayonnaise, and the name of the company that makes it. kewpie is the best selling mayonnaise in japan, and is also sold in other countries.
Source: Wikipedia
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